With 16 speakers sharing their wisdom across 13 hours, it’s fair to say that CopyCon21 was a meal, not a snack. In case you missed it, I’ve whittled down some of that expertise into three key themes you can use to make your writing and your business better.
Read MoreA year ago, I published my first blog post for my business. Here are a few things I’ve learned so far about why blogging for your business is so great.
Read MoreAs writers and creatives, we talk a lot about process: how we get from blank page to final version. I don’t know about you, but I never keep my first drafts. The quicker I can save over them, the better. Until now. I’ve decided to lift the hood and share a first draft to start a conversation about process and the hard work and value of what we do.
Read MoreThe dreaded writer’s block: it happens. And it doesn’t make you any less of a writer. The important thing is to have tricks to get you out of the funk. So here it is. A manual to hot-wire your creative engine. Next time you’re struggling to get the juices flowing, give one, some or all of these a try.
Read MoreWhat if your monthly cycle wasn’t something that held you back? What if it could help you be more creative, productive, focused and confident, right when you need to be? This year, I discovered cycle tracking. I learnt that by understanding the four phases of my menstrual cycle, I can use them to my advantage. In this post, I offer ideas to help you make the most of your own monthly rhythm.
Read MoreAttending conferences thousands of miles away has been one of the few wins of C***D-19. So it was with pen in one hand, croissant in the other, I logged in for my first ever CopyCon. I came away with pages of notes, action points and ideas as well as a warm fuzzy glow for copywriting and copywriters. If you weren’t there or you want a refresher, I’ve distilled a full day of brilliance into four action points.
Read MoreWhat do you listen to while you write? Silence, ambient sounds or a bit of heavy metal? Find out how you can use music as a tool to help you write faster, calmer or more creatively.
Read MoreSo, here it is. After writing many hundreds of blog posts for my clients, I’m finally sitting down to write my own. I’ll be talking about writing. The people that do it, how we do it, why we do it, and the things that inspire me in the hope that they inspire, interest and maybe even guide you.
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